Skip to content
panic.app logo

Cookie Policy

Last updated: 31 July 2026

1. Introduction

This Cookie Policy explains how ICI Tech Teknoloji A.Ş. ("ICI Tech", "we") uses cookies and similar technologies on the panic.app marketing website.

It should be read together with our Privacy Policy at https://panic.app/privacy. Non-essential cookies are used only with your consent via our cookie banner.

2. What are cookies and similar technologies

Cookies are small text files stored on your device when you visit a website. We also use local storage (e.g. to remember your cookie consent choice) and similar browser storage technologies.

First-party cookies are set by panic.app. Third-party cookies are set by external providers such as Google, Microsoft, Meta, or TikTok when their scripts load after consent.

3. Legal basis

Essential technologies are necessary to store your consent preferences and operate core site functions.

Analytics and marketing technologies require your consent under GDPR and, where applicable, explicit consent under KVKK before they are activated.

4. Cookie categories

  • Strictly necessary / essential — required to remember consent choices; always active.
  • Analytics — help us understand how visitors use the site (optional; requires consent).
  • Marketing — help measure advertising effectiveness and build audiences (optional; requires consent).

5. Technologies we use

The following tools may be loaded when configured and when you give consent:

  • Google Analytics 4 (GA4) — website analytics.
  • Google Tag Manager (GTM) — tag management container that may load other scripts.
  • Microsoft Clarity — session analytics and heatmaps.
  • Meta (Facebook) Pixel — marketing and conversion measurement.
  • TikTok Pixel — marketing and conversion measurement.

6. Cookie and storage inventory

Exact cookies may vary by browser, consent choices, and provider updates. Typical examples include:

  • panic_cookie_consent (localStorage) | Essential | Until cleared | Stores your cookie category preferences.
  • _ga, _ga_* | Analytics | Up to 13 months | Google Analytics — distinguishes users and sessions.
  • _gid | Analytics | 24 hours | Google Analytics — distinguishes users.
  • _clck, _clsk, CLID, MUID | Analytics | Per Microsoft policy | Microsoft Clarity — usage analytics.
  • _fbp | Marketing | Up to 3 months | Meta — browser identification for ads measurement.
  • _ttp, tt_* | Marketing | Per TikTok policy | TikTok — ad delivery and measurement.
  • GTM-related cookies | Analytics/Marketing | Varies | Google Tag Manager — may set cookies when tags fire.

7. Managing your consent

On first visit, our cookie banner lets you accept all, reject non-essential, or manage preferences by category (essential, analytics, marketing).

To change preferences later, clear site data/local storage for panic.app in your browser settings and revisit the site, or use your browser's cookie controls.

Rejecting analytics or marketing cookies does not block access to the website.

8. Browser controls

Most browsers allow you to block or delete cookies. Instructions are available in your browser's help section (Chrome, Firefox, Safari, Edge, etc.).

Blocking all cookies may affect consent storage and some site functionality.

9. Third-party privacy policies

  • Google: https://policies.google.com/privacy
  • Microsoft: https://privacy.microsoft.com
  • Meta: https://www.facebook.com/privacy/policy
  • TikTok: https://www.tiktok.com/legal/privacy-policy

10. Updates

We may update this Cookie Policy when we add or remove technologies or when laws change. Check the "Last updated" date above.

11. Contact

Cookie questions: app@icitech.com.tr

Back to home